Advertise Your Accommodation in Greece (2026): How to Reach Guests from Serbia and the Balkans - Prices, Packages and Tips
Around 900,000 guests from Serbia holiday in Greece every year - and they search for accommodation months in advance. A practical guide for owners of apartments, villas and studios: what these guests search for, how direct enquiries with no booking commission work, what advertising costs (packages from €30 per 90 days) and how to write a listing that converts.
Greece is the number-one summer destination for travellers from Serbia - the Greek Ministry of Tourism announced around 900,000 visitors from Serbia alone for the 2025 season, spending roughly half a billion euros, and the trend continues in 2026. Add guests from Bosnia and Herzegovina, North Macedonia and Montenegro, and you get one of the most loyal audiences in Greek tourism: families who come back to the same village year after year, arrive by car, stay a week or two - and increasingly want direct contact with the owner instead of an anonymous booking.
letovanje-grcka.com is built for exactly that audience. Travellers from Serbia and the region use it to read destination guides, compare beaches and prices, and find accommodation with a direct line to the owner. Instead of being buried among millions of global listings, your property appears in front of people who have already decided on Greece - and are now choosing where to stay.
What these guests actually search for
A listing works when it answers the guest's real search. The most common queries look like this:
- "Halkidiki apartments near the beach", "Sithonia villas with pool",
- "accommodation in Greece - direct contact with the owner",
- "Thassos apartment prices", "studio for two in Paralia",
- "family apartment with parking" + a specific resort,
- "renting without commission", "pay on arrival".
That is why every listing is connected to the destination pages and guides this audience reads - for example the Halkidiki guide, Sithonia, Kassandra, Thassos, Olympic Riviera or Parga and Syvota. A guest reading about your resort is one click away from your listing.
Who this is for
The portal is a good fit if you rent out:
- apartments and studios in Greece,
- villas, maisonettes and holiday homes,
- rooms and smaller guesthouses,
- properties in the destinations Balkan guests love most: Halkidiki, Thassos, the Olympic Riviera, Parga, Kavala, Lefkada, Corfu…
It is especially useful if you already host guests from Serbia and the region and want more direct enquiries - with less dependence on Booking.com, Airbnb and agency commissions.
How it works - from account to first enquiry
1. Create your listing. Open an account and add the property: name, description, photos, amenities, seasonal prices and map location. Most owners finish their first listing in under 30 minutes. The owner dashboard is available in English, Greek and Serbian.
2. Review and publish. After review, the property appears in search, on the destination page and on its own page - in both Serbian and English.
3. Enquiries come straight to you. The guest sends dates, party size and a message - you receive it in the owner dashboard and by email, and guests can also reach you in one tap via the WhatsApp/Viber button. Your availability calendar syncs via iCal with Booking.com and Airbnb, so you never manage two calendars by hand.
Prices for accommodation owners
A −50% promo applies to all packages until 31 Dec 2026 - the table shows both full and promo prices:
| Package | Full price | Promo −50% (until 31 Dec 2026) | Best for |
|---|---|---|---|
| Basic (90 days) | €60–€100 per 90 days, by season | €30 per 90 days low season or €50 in peak season | your first listing - test how many enquiries your resort brings |
| Premium | €60 monthly / €100 seasonal / €120 yearly | €30 monthly, €50 seasonal (5 months) or €60 yearly | active owners with 1–3 properties |
| Platinum | €80 monthly / €224 seasonal / €381 yearly | €40 monthly, €112 seasonal or €191 yearly | villas, houses and properties that need top visibility |
What each tier includes: Basic covers 1 listing with up to 20 photos, a video link, the WhatsApp/Viber button, 30-day statistics and 1 boost credit per month. Premium raises the limit to 3 listings - ideal if you rent several units. Platinum adds top placement: a featured spot on the homepage, top of the list in your destination and in search, up to 40 photos, 90-day statistics with visitor geography and 3 boost credits per month. Any tier can add a 7-day Boost for an extra visibility push before peak season.
Current prices and payment options are always on the pricing page, with a full feature overview on the for owners page.
Why direct enquiries beat commission
On the big platforms every booking costs you 15–25% in commission - and the guest belongs to the platform, not to you. Here the enquiry arrives directly, with no per-booking commission: you agree the deposit, discounts for longer stays or returning guests, and the payment method yourself. The guest gets answers from the person who knows the property best - and next year they contact you directly.
Trust: a verified listing instead of a Facebook post
Serbian media report every season on scams with fake accommodation listings for Greece on social networks - guests wire a deposit for an apartment that does not exist. Travellers have become cautious: they look for listings with verified details, a map, clear prices and a real contact. A listing on a specialised portal, reviewed before publishing, is a signal of safety for the guest - and a competitive edge for you over anonymous posts in Facebook groups.
How to write a listing that converts
- Title = type + resort + main selling point: "Apartment for 4, Pefkohori, 80 m from the beach" beats "George's Apartments".
- Distance to the beach in metres, not "close to the sea" - it is the first thing guests check.
- Say who the property suits: families with children, couples, larger groups, guests arriving by car (parking!).
- Honest photos - bedrooms, bathroom, terrace and the view; guests skip listings with 3 pictures.
- Publish seasonal prices upfront - listings with clear prices get concrete enquiries instead of endless "how much?" messages.
- Reply fast. Guests send the same enquiry to several owners - the booking often goes to whoever answers first.
FAQ for owners
How much does it cost to advertise a property in Greece?
Creating an account is free. A Basic listing costs €30 per 90 days in low season (€50 in peak season), and Premium with the promo discount comes to €30 per month or €60 for a full year. All prices are on the pricing page.
Do I pay commission on bookings?
No. You pay only for advertising - every enquiry and booking is yours, with no percentage taken.
I don't speak Serbian - is that a problem?
No. The owner dashboard works in English and Greek, listings are shown to guests in Serbian and English, and many guests write enquiries in English.
How do enquiries reach me?
In the owner dashboard and by email, with dates, party size and the guest's message. Guests can also contact you via the WhatsApp/Viber button on the listing.
Can I list more than one property?
Yes - Premium and Platinum cover up to 3 listings. Agencies and managers with larger portfolios have dedicated agency packages.
How do I pay from Greece?
Payments are made in euros, with the amount and exchange rate locked at the moment of payment; companies receive a standard EUR invoice.
Start before the booking season
Guests from Serbia book their Greek summer mostly between January and April - a listing published in time meets that search peak with photos, reviews and a good position. Add your property through the owner dashboard, compare packages on the pricing page - and for any questions, contact us.